Access chapter-wise NCERT Solutions for 7 Civics chapter 7 Understanding advertising. Clear, concise explanations with examples to enhance learning and exam preparation.
Access chapter-wise NCERT Solutions for 7 Civics chapter 7 Understanding advertising. Clear, concise explanations with examples to enhance learning and exam preparation.
Preparing for exams becomes easier with NCERT Exercise . Whether you are studying for board exams or mid-term exams, 7 Civics Chapter chapter 7 Understanding advertising solutions provide quick revising points, well-structured answers, and additional practice material to help you score better.
ncert_solutionsQ1.What do you understand by the word brand? List two reasons why building brands is central to advertising?
Answer:
'Brand' at a very basic level means stamping a product with a particular name or sign. It is done so that it not similar to any other product in the market and can be differentiated.
The two reasons why building brands is central to advertising are
Q2. Choose two of your favourite print advertisements. Now, look at each of these and answer the following questions:
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Advertisement 1 |
Advertisement 2 |
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(a) The visuals and text used in the advertisement attract your attention towards elderly people. |
(a) The visuals and text used in the advertisement attract people to orphan children so that they can be adopted. |
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(b) It highlights the value that people should have towards elderly people. |
(b) It highlights the value that an orphan is also a child and requires parents for an upbringing. |
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(c) This advertisement is speaking to all the youth of India. It is not leaving out anyone as everybody is related to the process of getting old. |
(c) This advertisement is speaking to all the adults of India. It is only leaving out children as they are not entitled to adopt. |
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(d) This advertisement is a social message advertisement, and hence, it cannot be owned. |
(d) This advertisement is a social message advertisement, and hence, it cannot be owned. |
Q3. Can you explain two ways in which you think advertising affects issues of equality in a democracy?
Answer:
Advertising affects the issues of equality in a democracy in the following manner:
Q4. Making an advertisement requires a lot of creativity. Let us imagine a situation in which a manufacturer has just made a new watch. She says that she wants to sell this watch to school children. She comes to your class and asks you all to create a brand name as well as an advertisement for the watch. Divide the class into small groups and each group create an advertisement for this watch. Share it with the class Create small groups and work on a brand name. Think of an advertisement related to the brand, something which connects with consumers. After all have come up with various thoughts, consolidate them and discuss those thoughts. (Note: This is a class activity.) What do you understand by the word brand? List two reasons why building brands is central to advertising?
Answer:
'Brand' at a very basic level means stamping a product with a particular name or sign. It is done so that it not similar to any other product in the market and can be differentiated.
The two reasons why building brands is central to advertising are
NCERT Exercise are created by experts to give step-by-step explanations. Around 60–70% of exam questions are based on NCERT concepts. Our 7 Civics Chapter chapter 7 Understanding advertising solutions help you understand the core concepts and practice effectively.
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